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🥊 Don't try to fight the giant

🥊 Don't try to fight the giant

Monster and Liquid Death blew up using counter-positioning.

Dec 16, 2025

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10 min read

🧩 Turn side projects into sellable assets

🧩 Turn side projects into sellable assets

What to keep, what to sell, what to kill.

Dec 9, 2025

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11 min read

📆 I added a new month to my year

📆 I added a new month to my year

The math on automation is embarrassing once you see it.

Dec 2, 2025

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10 min read

🐢 Last place is the best place

🐢 Last place is the best place

Why Google, Facebook, and Shopify were all happily late to the party.

Nov 25, 2025

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10 min read

🎨 Creative block is a curation problem

🎨 Creative block is a curation problem

The biggest hurdle to better conversions is pattern recognition.

Nov 18, 2025

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8 min read

👋 The art of a non-pushy follow up

👋 The art of a non-pushy follow up

80% of sales need five follow-ups, but most people quit after one.

Nov 11, 2025

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10 min read

🎸 The song that failed its way to #1

🎸 The song that failed its way to #1

Are you being resilient or just stubborn?

Nov 4, 2025

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11 min read

😳 Why perfect buyers still say no

😳 Why perfect buyers still say no

​​Four anxieties kill deals. Here's how and when to address each.

Oct 13, 2025

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13 min read

➕ Startup’s favorite equation: 1 + 1 = 3

➕ Startup’s favorite equation: 1 + 1 = 3

Why splitting authority can actually lead to faster AND better decisions.

Oct 7, 2025

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11 min read

🪜 A ladder every growing business builds

🪜 A ladder every growing business builds

The universal pattern that comes from the customer.

Sep 23, 2025

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10 min read

🤨 Work less... earn more?

🤨 Work less... earn more?

This founder's “Hell No” list unlocked $375k in monthly revenue.

Sep 16, 2025

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8 min read

🥴 Overcomplicating customer retention

🥴 Overcomplicating customer retention

The key to doing retention right is in your data.

Sep 9, 2025

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9 min read

🧶 Stop being well-rounded

🧶 Stop being well-rounded

Don’t waste time fixing what's inherently broken.

Sep 2, 2025

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8 min read

⚾️ Let the page pitch

⚾️ Let the page pitch

The blueprint for building a conversion-focused landing page.

Aug 26, 2025

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10 min read

🫣 Your blind spot problem

🫣 Your blind spot problem

Why solo decisions are expensive decisions.

Aug 19, 2025

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9 min read

🏀 Why some quit and others win

🏀 Why some quit and others win

A science-backed playbook for bouncing back from failure.

Aug 12, 2025

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9 min read

💰 Escape the hourly trap

💰 Escape the hourly trap

The Instagram entrepreneurs might actually be onto something.

Jul 18, 2025

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9 min read

❓ Are you misclassified?

❓ Are you misclassified?

Creating value: Paul Buchheit vs Ahammed Mirdas.

Jul 11, 2025

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11 min read

🚨 Stop accepting any customer

🚨 Stop accepting any customer

Focus on three attributes; boost conversion rates.

Jun 27, 2025

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12 min read

🎥 Don’t be famous, be relatable

🎥 Don’t be famous, be relatable

How the TikTokification of media equals money in your pocket.

Jun 20, 2025

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14 min read

📍 You are here

📍 You are here

Make sure you’re focused on the right problems.

Jun 3, 2025

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11 min read

😤 How to stop needy clients at the door

😤 How to stop needy clients at the door

Save time (and sanity) by spotting bad clients fast.

May 13, 2025

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8 min read

🚪 Let someone else open doors for you

🚪 Let someone else open doors for you

Being small helps you solve problems the giants can't touch.

Apr 29, 2025

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7 min read

🙂‍↔️ Your expertise isn't enough

🙂‍↔️ Your expertise isn't enough

From now on, your job is to figure it out.

Apr 22, 2025

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7 min read

💊 Painkillers > vitamins

💊 Painkillers > vitamins

How to know if your product truly sticks.

Apr 8, 2025

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6 min read

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